Isaiah Bockelman Recognized as One of CRN’s 100 People You Don’t Know But Should for 2023

DENVER, CO (September 25, 2023)Pax8, the leading cloud commerce marketplace, today announced that CRN®, a brand of The Channel Company, has named Isaiah Bockelman, Vice President of Business Development at Pax8, as one of the IT channel’s 100 People You Don’t Know But Should for 2023. Every year, this list honors the people working tirelessly behind the scenes to craft and maintain the channel, sales and marketing programs and processes their company’s partners need to succeed.

“We are filled with pride over Isaiah’s well-deserved recognition among this esteemed group of individuals who are transforming the channel,” said Lane Brannan, Executive Vice President and General Manager of the Americas at Pax8. “Isaiah’s remarkable contributions have played a vital role in the continued success of our marketplace. His recognition highlights the importance of our mission at Pax8 in fostering the growth and prosperity of our partners, vendors, and customers.”

Over his remarkable career in business development, Bockelman has held multiple positions within Pax8’s sales organization since 2017. He has consistently led teams that drove substantial revenue growth through the diverse vendors on the Pax8 Marketplace. Presently, Bockelman oversees both the Solutions Consultant and Solutions Engineering teams at Pax8, collaborating with partners and vendors to expand revenue across Pax8’s cloud solutions in North America.

The CRN editorial team compiles the list each year to bring well-deserved attention to the best and brightest channel contributors who work outside the spotlight. The selections are based on feedback from industry executives and leading solution providers.

“We are excited to recognize the truly talented group of individuals making smart and strategic decisions every day, behind the scenes,” says Blaine Raddon, CEO of The Channel Company. “Thank you to the 100 People You Don’t Know But Should, for your indispensable contributions across the channel community.”

The 100 People You Don’t Know But Should list will be featured in the October issue of CRN Magazine and can be found online at

To learn more about Pax8, please visit

About Pax8
Pax8 is the world’s favorite cloud marketplace for IT professionals to buy, sell, and manage best-in-class technology solutions. Pioneering the future of modern business, Pax8 has cloud-enabled more than 300,000 enterprises through its channel partners and processes one million monthly transactions. Pax8’s award-winning technology enables managed service providers (MSPs) to accelerate growth, increase efficiency, and reduce risk so their businesses can thrive. The innovative company has ranked in the Inc. 5000 for six years in a row. Join the revolution at

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About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers, and end users. Backed by more than 40 years of unequalled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace. Visit

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Media Contacts:
Melissa Gallegos
Communications Director, Pax8
[email protected]

Natalie Lewis
The Channel Company
[email protected]

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