Unlocking the power of Azure: growing your MSP business in the nonprofit sector

Grow your business, Increase efficiency, Microsoft, Pax8 APAC, Pax8 Europe, Pax8 UK, Reduce risk

June 30, 2023

Pax8

In today’s world, businesses that make a positive social impact are highly valued by their customers and employees alike. That’s why many managed service providers (MSPs) are looking to expand their businesses into the nonprofit sector.

According to Zippia’s nonprofit statistics, the nonprofit sector is the fastest-growing sector globally and has the third-largest workforce in the US. Moreover, there are more than 10 million nonprofits globally with an estimated annual technology spend of over $150 billion. In this blog post, we’ll discuss the benefits of selling Microsoft Azure to nonprofits and how Pax8 and Microsoft can help MSPs grow their business in this sector.

How can I benefit from selling Azure to nonprofits?

Partnering with nonprofits opens a new revenue stream in a fast-growing sector. While Azure can benefit nonprofit customers, it is also likely to be something they have little expertise and experience in. This is where your business can support them and by doing so, increase service revenue.

Uplift your brand image

Customers want to engage and do more business with brands associated with creating positive social impact. Your work in the nonprofit sector can help you win more business with other nonprofits as well as commercial customers.

Improve employee satisfaction

Partnering with nonprofits can also improve employee satisfaction within your organization by creating mission-driven work that aligns with their values. This will help you retain your best talent and attract new talent as well. By supporting nonprofits with Azure solutions, you will not only make a positive social impact but also cut costs and build a stronger brand image.

How can my nonprofit customer benefit from Azure?

By leveraging Microsoft Azure, nonprofits can benefit from a wide range of capabilities like modern workflows, cost-effective budgets, personalized fundraising, and value-centered organizational efforts that can help them achieve their mission more effectively. Here are some of the key benefits:

Secure and modernize workflows

With Azure, nonprofits can reduce security risks, improve communication with staff, constituents, and donors, and increase storage and scalability. These features enable nonprofits to manage their workflows more efficiently and effectively, reducing the risk of data breaches or system downtime.

Stretch budgets

By migrating from on-premises to modern systems, nonprofits can lower maintenance costs for outdated infrastructure or hardware, pay only for what they use, automate time-intensive processes for greater efficiency, and save time and money with data-driven cost management tools. This allows nonprofits to stretch their budgets further and focus on achieving their mission.

Improve fundraising

Azure enables nonprofits to earn more donations by fostering personalized donor outreach, and to earn more funding from donor institutions by providing better data security, management, and reporting. This feature is especially valuable for nonprofits that rely on fundraising to sustain their operations.

Support organizational values and missions

By providing digital tools and related training to be more effective in their day-to-day work, nonprofits can lift employee satisfaction and become more environmentally sustainable while aligning their technology investments with their organizational values and mission.

Leverage expertise and resources from Pax8 and Microsoft to win and grow in the nonprofit sector

While selling Azure to nonprofits may seem like a daunting task, you can leverage the expertise and resources of both Pax8 and Microsoft to make the process smoother and more efficient.

Microsoft has created a variety of resources to help you market Azure to nonprofits. These resources include brochures, use cases, pitch decks, marketing content, and demos. You can find them all at the Microsoft Nonprofit Partner Hub. Here are a few top resources:

Additionally, you can leverage the content available on Pax8 Academy to educate yourself and your team on Azure. Pax8 offers a variety of resources to help your team skill up on Azure, including training courses, webinars, and bite-size content. These resources can help you build expertise in Azure and make you better equipped to sell Azure to nonprofit customers.

Finally, talk to your Pax8 representative to find out what offers and incentives are available to onboard customers to Azure. Pax8 has a dedicated team of experts who can support you in the journey of taking Azure solutions to nonprofit customers. Our Infrastructure Solutions Consultants (ISCs) have strategies and recommendations for nonprofit Azure customers who are currently utilizing the Azure grant sponsorship with Microsoft direct or customers who are interested in maximizing long term cost savings mechanisms on Azure CSP. By taking advantage of these resources and incentives, you can position your business as a leader in the nonprofit sector and grow your customer base while making a positive impact on the world.

In conclusion, by partnering with nonprofits and leveraging Azure, you’re not only making a positive impact in the world but also opening a new revenue stream for your business. Microsoft and Pax8 are here to help you succeed in this sector by providing resources, expertise, and incentives. Contact us today to learn more about how we can help you grow your business in the nonprofit sector.

More resources

Microsoft Azure Security Assessment

Show customers how easy it is to get started with an assessment of their current environment. With this tool, you can help nonprofits quantify how Azure will help save costs and improve digital security.

Microsoft Azure Pricing Calculator

Help customers evaluate how recommended Azure workloads will impact their budget with this price calculator for Azure solutions. With this tool, you can create example scenarios for Azure solutions and then estimate cost.

Azure cost management documentation and training

Azure skilling and support:

For all Microsoft updates on Tech for Social Impact, please see the TSI partner forum.

The Pax8 experience

Pax8 currently supports more than 6,000 nonprofits around the globe with the help of more than 3,000 of our partners. By joining Pax8, our partners can provide the best cloud solutions and services available in the market, while also supporting the social causes of nonprofit organizations in our community.

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