Have your customers invested in Microsoft Copilot yet? For small and medium-sized businesses (SMBs), the choice between cost and the increased efficiency Copilot delivers has been a tough one, so Microsoft has responded with new Microsoft 365 Copilot products aimed at SMBs. This means new ways to position M365 to your clients.
What’s New?
First off, here’s what’s available with the changes Microsoft is introducing:
1. Copilot Business Standalone SKU
- Price: $21/user/month (Promo: $18 from December 1, 2025–March 31, 2026)
- Supports up to 300 users, with no seat minimum
- Same features as Enterprise Copilot, just at an SMB-friendly price point
- When this pricing goes live on December 1, 2025, local currencies will be reflected in the Marketplace.
SMBs can now access Copilot without committing to enterprise-level licensing. It’s the same AI-powered productivity experience, optimized for smaller organizations.
2. Microsoft 365 Business + Copilot Bundles
- Business Basic + Copilot: $27/user/month
- Business Standard + Copilot: $33.50/user/month (Promo: $22)
- Business Premium + Copilot: $43/user/month (Promo: $32)
- Bundles require 10–300 seats and transact as one purchase
These bundles combine the familiar Microsoft 365 Business plans with the new Copilot Business product, making it easier for SMBs to adopt AI without disrupting their existing workflows.
3. Purview Suite for Business Premium
- $5 (down from $10)
- Limited-time promo runs December 1, 2025–March 31, 2026
- Locks in discounted pricing for a full year
Why MSPs Should Care (and Some Fine Print)
With renewal season right around the corner, timing is everything. These changes create a clear value-add to service offerings for your customers.
The promotions included also create urgency around decision-making. You can leverage the promotion window to accelerate the conversations around AI and create stickiness with your customers.
However, if your clients are currently on Enterprise Copilot, they’ll need to wait until their contract renews to switch to the new Business offerings. That makes right now the time to start planning and positioning these upgrades.
Turn Renewals Into Your SMB AI Opportunity
Think of this as your opportunity to continue the evolution from an MSP dealing with today’s challenges to a managed intelligence provider (MIP) that can discover, sell, buy, build and manage intelligence at scale, helping clients be more proactive and unlock new levels of efficiency. Here’s how to make it work for you:
- Anchor renewals with AI: Position Copilot as the new productivity standard for SMBs.
- Fall back on research: A Forrester report shows SMBs can experience a return on investment (ROI) on Copilot ranging from 132% to 353%.
- Upsell security and compliance: Pair Business Premium + Copilot with Purview Suite for enhanced security for AI adoption.
- Drive urgency with promos: These discounts won’t last, so use them to lock in commitments that could continue for years to come.
- Shift your messaging: SMBs are ready for AI. Help them see how Copilot transforms everyday tasks into smarter workflows. Assess client readiness and get tips on how Copilot can transform work here.
Things to Remember
Feature availability may vary between Business and Enterprise SKUs. As the new Copilot Business product launches, it has the same features and functionality as the M365 Copilot Enterprise SKU. Bookmark this blog and check back for any updates (we’ll stay on top of it for you!).
Next Steps for MSPs
This may be a lot of information, but don’t sweat it. Here are some steps you can take to strike while the iron’s hot:
- Renew: Identify who’s eligible for upgrades and target those with renewal conversations that take these bundles into account.
- Educate: Through these conversations and your marketing efforts, share the benefits of Copilot Business and the promotional window.
- Strategize: If you haven’t already done so, build Microsoft Copilot and AI into your 2026 growth plan.
Final Thoughts
Microsoft 365 Copilot Business is redefining productivity for companies everywhere, with 70% of the Fortune 500 now using Copilot. Microsoft recognizes SMBs should get that same opportunity, and you can use this new offering as a way to strengthen your role as a trusted advisor. With promotional pricing, simplified bundles and a clear upgrade path, MSPs have everything they need to make SMB AI adoption a reality.
Ready to lead the AI conversation? Schedule your strategy session today and make Copilot part of your renewal playbook.
