Customers are asking sharper questions and expect to see the intelligence behind every tool they buy. With managed service providers (MSPs) stepping into the role of managed intelligence providers (MIPs) that provide AI-powered solutions to their clients, IT providers need a simple way to differentiate themselves and show value before the first conversation even happens.
That’s where Pax8 Storefronts can help you meet the moment. Storefronts give you a clean, curated digital front door that puts your expertise on display without barriers for current and potential customers.
Partners using storefronts have been helping buyers find what they need through self-guided exploration, while partners can highlight their value without adding work. They turn your curated solution set into a polished, portable marketing asset you can use anywhere — simple to launch, effortless to maintain and built for an intelligence-driven market.
What Are Pax8 Storefronts?
Pax8 Storefronts allow you to create customized customer experiences while maintaining complete control over permissions and access. Partners can curate specific product catalogs for different customer segments, providing a tailored, branded digital purchasing experience. They’re also built right into the Pax8 Marketplace, making it easy to set up and manage without requiring separate platforms.
While Storefronts were initially private, Pax8 recently announced Public Storefronts. This gives partners the option to make their Storefront open to anyone, allowing you to reach potential new customers in addition to existing ones.
Why Storefronts Matter Now
Every MIP starts as a great MSP; someone who listens, advises and brings clarity to a crowded marketplace. The shift to intelligence isn’t about merely automating tasks and hoping for the best. It’s about using automation to do more and stand out, helping you create space to focus on what matters most — your clients and your expertise.
Storefronts help make that possible by giving you customizable tools that showcase your expertise, guiding clients toward the right solutions and opening the door for strategic conversations. You can curate the solutions you believe in, present them in a branded intuitive experience and give clients a place to explore in their own time.
Your value becomes instantly visible. Recommendations, bundles and perspective are front and center. Storefronts let prospects browse and learn while you stay in control.
And because they pull directly from your Pax8 catalog, there’s no extra work. One storefront powers your internal workflow and your public presence.
What You Can Do with Storefronts
Clients can explore the solutions you offer at their own time and pace. You stay focused on advising, guiding and building trust. Storefronts boost credibility, visibility and growth, giving you a polished reflection of your business and a platform for real conversation.
When someone finds your Storefront, they see your point of view, your expertise and your recommendations. That’s how strong relationships begin.
Storefronts give you a marketing-ready surface that tells your story clearly.
Pax8 Partners use them to:
- Showcase offerings in a branded space
- Highlight featured products or bundles
- Let prospects explore before a call
- Capture leads with a built-in contact form
- Embed on your site or share a hosted link
Every element is designed to remove friction and make your business easier to understand.
How It Works
Pax8 Storefronts are available to Primary Partner Admin, Partner Admin and Partner Billing Admin roles.
Getting started takes minutes.
- Go to Marketplace > Sell > Storefronts > Storefront Settings
- Turn on Public Storefront
- Customize branding and product selection
- Copy your Storefront link or embed code
- Share it and start generating leads
Your Storefront stays instantly in sync with your curated Pax8 catalog.
What Makes Public Storefronts Different
A Public Storefront is a view-only version of your existing Storefront. It’s not self-service ordering. It’s a marketing and lead-generation engine built for visibility.
You choose what appears. You choose the look. You guide the conversation. Any lead submitted through your contact form flows directly into your Pax8 Marketplace lead view. Add your own analytics if you want deeper insights. It’s secure, flexible and built for how customers explore today, letting them browse, compare and engage at their own pace while keeping your expertise front and center.
Lead the Next Era of Intelligence
Storefronts help you make a statement as a leading-edge technology partner for the AI era. They show that your business is ready to provide real intelligence, offering clarity, expertise and guidance as the workplace continues to evolve.
This is your digital front door to what comes next: a living showcase of your curated solutions, your bundles and your point of view. It makes your expertise impossible to miss.
Launch your Storefront today and let the world see the intelligence behind your business.
