August 22, 2018
This week, Pax8 took the main stage at The Channel Company's XChange event in San Antonio, Texas, to speak to more than 400 Managed Service Providers (MSPs) about how to adapt and evolve to the changing landscape of IT.
Traditional distribution is broken. There's a serious lack of support for MSPs. Case in point, most distributors deliver separate vendor bills instead of simplified invoicing that aggregates essentials.
Beyond just billing complexities, most distributors fail to deliver MSPs the vendor support they need to be successful. And service delivery is often inefficient, delayed, and error-ridden, making the end-to-end experience unpleasant all the way around.
It's clear that traditional distribution is failing the cloud. And those who don't adapt, go out of business or get acquired by a more successful competitor. We all remember what happened to Blockbuster, Toys R Us, and Compaq.
That said, the cloud is thriving despite the lack of support from traditional distributors. The market finds a way. According to IDC, 80% of businesses are fully embracing the cloud.
Luckily, there are 5 ways you can adapt and evolve your business to thrive in the cloud-and Pax8 can help:
1. Get More Customers
The fastest way to build recurring-revenue streams is to win over new cloud customers. How can this be done, you ask? It's easy, Microsoft is your in. Whether its Office 365 or Azure, these are essential services most businesses can't live without. They're your foot in the door. Then, once you've earned their trust, you can easily add other complementary solutions.
2. Sell More Products
Pax8 makes cross-selling and up-selling easy with Pax8 Stax™. This interactive tool gives you real-time insights into potential opportunities to sell new Productivity, Infrastructure, Continuity, and Security solutions to existing customers. [Explore Pax8 Stax](https://www.pax8.com/#/stax).
3. Be More Efficient
Billing is one of the biggest hassles in the cloud, and few distributors make concerted efforts to simplify the experience for MSPs. At Pax8, we [integrate with leading PSAs](http://go.pax8.com/psa.html) like Autotask, ConnectWise, Kaseya, and Tigerpaw to make vendor management and billing a breeze.
4. Keep Your Customers
Happy customers tend to stick around. Pax8's Cloud Wingman partner program makes it easy to deliver a superior service experience with:
* Pre-Sales Support
* Post-Sales Support
* High Margin Cloud Products
* The Command Console Quote-to-Cash Management Platform
5. Optimize Your Valuation
Not all MSPs that deliver cloud services are created equal. Margins matters big time. You could settle for razor-thin margins with a traditional distributor, or you could move to Pax8 and discover what double-digit margins can do for your net worth.
According to Markets and Markets, the global MSP market will be worth nearly $258 billion by 2022. Make sure you capture your fair share of this growth by having winning partners, tools, and solutions in place.
**Become a Pax8 Partner**
If you've been thinking about making Pax8 your cloud distributor of choice, now is the time to make the move. We offer one-of-a-kind, purpose-built solutions designed to help MSPs thrive in the cloud. To see your cloud margins reach new heights, [become a Pax8 partner](https://www.pax8.com/#/partnerSignUp) today.