At Pax8, we’re honored to be part of a community of partners that drives innovation by promoting the latest technologies that fuel business growth. It\u2019s thanks to partners like Sourcepass, who have been testing Copilot, Microsoft\u2019s AI companion, that we can create a community where we can share information and learn from each other.<\/p>\n
It\u2019s especially important to have early adopters test a new solution when it\u2019s a product that is completely new to the market, as is the case with Copilot. By testing this potentially game-changing solution, Sourcepass gives us valuable intel about how to best leverage and sell Copilot for small and medium-sized businesses (SMBs).<\/p>\n
Read on to learn what Sourcepass has to say about some of the topics that should be discussed with your clients about Microsoft 365 (M365) Copilot.<\/p>\n
\u201cNew technology always favors those who adopt it,\u201d remarked Dan Johnson, Senior Vice President of Western US at Sourcepass. These words ring especially true in the burgeoning era of AI and the launch of Microsoft 365 Copilot this past January. Boosting user adoption will be critical for clients as they see the value of the product and transition from curiosity to purchase.<\/p>\n
\u201cWe are all excited to learn in this new world,\u201d says Nathan Taylor, Senior Director of Enterprise Solutions at Sourcepass. The biggest tip he gives SMBs is that \u201cyou have to encourage people to use it.\u201d Because Copilot is new to the market, there isn\u2019t as much guidance available on its usage as with other cloud solutions; this is why you need to foster curiosity in your clients and encourage them to do the same with their employees.<\/p>\n
\u201cEducation is key,\u201d Johnson says. He stresses the importance of learning about use cases and empowering people to play with the system to learn it.<\/p>\n
One tip Sourcepass offers other MSPs is to create working groups with clients. Not only does this help them learn, but you can also learn from them, since this is new to everyone.<\/p>\n
Watch the video below.<\/p>\n